5 Event Audio Visual Trends To Speak With Your A/V Supplier About
Event planning is stressful even when you have plenty of qualified help. One of the most important aspects of today’s digitized events is the skill of your A/V Supplier. After all, your A/V Supplier coordinates the presentation of your branding and information in an engaging way.
The challenge here is that the technology is always changing. Event planners need a working expertise in the available tech in order to really wow event attendees. This is why planning and speaking openly with your A/V professionals is so important. They already understand the technology and are happy to discuss it with you.
5 Event Audio Visual Trends To Ask Your A/V Supplier About
To help you get the ball rolling, here is a list of a few key technology trends you could use during an event. These contemporary audiovisual trends are great creative conversation starters while planning with your A/V vendor.
Hot Event Audio Visual Trends: #1- Interactive Digital
Guests and attendees expect a lot of digital content because they see it everywhere around them. As time marches on you’ll find that static images just aren’t engaging people. Ask your A/V team how to make use of video presentations, LED displays and signs, and any other types of digital systems and setups they recommend. Read more about how to tie in hands-on technology below.
Hot Event Audio Visual Trends: #2- Video Rather than Text
Videos killed text when it comes to conveying and delivering info. People absorb visual information easier and it’s often easier to get your real message across with it. According to Word Stream, 51% of marketing professionals worldwide name video as the type of content with the best ROI.
Hot Event Audio Visual Trends: #3- Cutting Edge Displays
Another important trend to make use of is the rise of 4K displays and VR systems which are on the rise. The right display makes your content more evocative and difficult to ignore. Find out how your materials will look best by asking your A/V team.
Hot Event Audio Visual Trends: #4- VR/AR
There is a significant difference between augmented reality and virtual reality. Virtual reality is active (you make an active choice to become part of a VR experience), augmented reality is passive. It integrates into daily life so it doesn’t feel like a separate experience.
These technologies first stretched their legs in the realm of entertainment and gaming. Today, however, you’ll see more and more of this tech at events because the experience is so unique for guests.
Hot Event Audio Visual Trends: #5- Hands-On Technology
Meeting professionals and attendees are much more technologically hands-on than ever. With the evolution and increased utilization of tablets and smartphones, everyone expects easy engagement at meetings. Content is essential, but using the latest audio-visual methods is also critical for engagement.
Based on Lookout’s Mobile Mindset Study, 58% of smartphone users check their phones almost hourly. Use this to your advantage by integrating smartphone and tablet when trying to connect with your guests pre, during, and post events.
As mobile app development and other geo-mapping technology evolve, look for brand new ways to offer gamification via mobile devices for onsite events including fun activities like scavenger hunts.
With more events going paperless, encourage the use of tablets and iPads at your event. You can also consider touch kiosks for information sharing and capture or digital photo booths just for fun.
How To Spark A Creative Conversation About Event Audio Visual Trends
In short, ask your A/V supplier what their favorite new toys are, and see where inspiration takes you. Be openminded and collaborate about how you can showcase the best parts of your brand, event, or service.
If you’d like to talk about how these trends can make your event cutting-edge, give us a call today!